Laifen looks to attract significant attention at IFA 2024 in Berlin by unveiling three remarkable advancements in personal care technology: the Laifen Wave Electric Toothbrush Titanium, the SE 2 High-Speed Hair Dryer, and the Laifen Mini High-Speed Hair Dryer. Renowned for its pioneering approach, the brand hopes to garner the interest of attendees seeking to explore its sophisticated, state-of-the-art devices.
The standout product, the Laifen Wave Electric Toothbrush Titanium, brings a fresh approach to oral hygiene. This toothbrush boasts a unique dual-action system that combines 66,000 sonic vibrations with a sweeping 60-degree oscillation. With claims of being 300% more effective at removing plaque than typical electric toothbrushes, it could change the game for dental care enthusiasts.
Crafted from biocompatible titanium, which is both non-toxic and naturally antibacterial, this toothbrush not only looks good but also prioritizes hygiene and durability with its seamless design. Users can personalize their brushing experience through a companion app that offers three cleaning modes and interchangeable brush heads suited to different dental needs.

Next up, Laifen showcased its high-speed hair dryers. The SE 2 model continues the brand’s tradition of delivering powerful performance at an affordable price, and it now comes in an array of eye-catching colors. For those always in a rush (or who just want to look fabulous in a hurry), this hair dryer promises fast-drying capabilities without breaking the bank.
Laifen didn’t forget about travelers either; the Laifen Mini High-Speed Hair Dryer is lightweight and compact—perfect for tossing into a suitcase or gym bag. Weighing less than 300 grams, it sacrifices little in terms of power or efficiency, making it a nifty companion for anyone on the go.
For those eager to bring these innovations home, the Laifen Wave Electric Toothbrush Titanium is available for pre-order at €159, including six cushioned brush heads. The SE 2 High-Speed Hair Dryer will soon grace global markets at an appealing price of €149, while the portable Laifen Mini will be on sale for €99.99, available during the IFA event or later on Laifen’s European website.
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