In February 2022, OPPO announced a three-year partnership with Hasselblad to co-develop advanced camera technologies for its flagship phones. The two companies have just detailed a new camera tech that will debut on the Oppo Find X7 series early next year. The next-gen HyperTone Camera System is said to deliver unprecedented mobile imaging and “usher in a new era in computational photography.”
OPPO details the next-gen Hasselblad HyperTone Camera System
The joint venture between OPPO and Hasselblad has led to the formation of the Photography Aesthetics Feature Quantification Lab made up of 10 percent photography technicians, 50 percent professional photographers, and 40 percent color experts. The team works on feature breakdown, solutions planning, and precise tuning to develop advanced photography technology for mobile cameras.
The next-gen Hasselblad HyperTone Camera System consists of the HyperTone All Main Camera System, HyperTone Image Engine, and HyperTone ProXDR Display. These solutions help achieve high-quality images in all lighting conditions and focal lengths with fewer digital artifacts and noise. The computational photography system tackles all hurdles faced by traditional mobile photography tech.
According to OPPO, its new camera tech improves the clarity of images by 30 percent while reducing noise by 60 percent. This is achieved by using AI RAW fusion and advanced tone mapping. The so-called Extra HD Algorithm expectedly requires more computing power (400 percent more power) but it gives users notably “cleaner and clearer details” in images after processing.
OPPO adds that a great imaging experience is incomplete without quality photo viewing. This is where HyperTone ProXDR Display comes into play. It can precisely record the brightness of 12 million pixels and offers up to eight times more dynamic range on-screen. The company says this restores the natural tone of the subject for a more realistic photo-viewing experience. OPPO plans to make ProXDR compatible with the Ultra HDR standard.
OPPO’s HyperTone Engine also improves the Hasselblad Portrait Mode. It creates a 3D portrait with delicate tonal changes to smoothen light and shadow without brightening the face too much. The Hasselblad Portrait Mode optimizes 45 times more skin tone colors for accurate results. The Bokeh Flare Portrait helps users get a cinematic bokeh effect for an unmatched optical out-of-focus effect.
OnePlus phones will also feature this camera tech
The next-gen Hasselblad HyperTone Camera System will debut with Oppo’s Find X7 series. It will gradually make its way into more flagship OPPO phones, including the Find N lineup of foldables. OnePlus, which is now an OPPO sub-brand, will also use the new camera tech on its phones. The OnePlus 12 may feature the same photography system as the OPPO Find X7. Both devices should go official in January 2024.