Economies of scale mean that once a product becomes popular, it costs less too. But that causes a Catch-22 – it’s difficult for an expensive product to become popular. Right now that is the problem facing foldables, especially the horizontal variety.
Last week’s poll shows that the OnePlus Open is a very promising phone. It might even be the best in class that the markets outside of China have seen. And yet… well, the pie chart speaks for itself, 40% of voters have interest in the Open, but find it too pricey.
To be fair, it costs less than Samsung’s Galaxy Z Fold5 (unless you get in on one of the Samsung deals, which are fairly frequent, but OnePlus has a deal too). Either way $100/€100 less feels trivial when you’re looking at a $1,700/€1,800 price tag. Alas, that’s not a problem that will be solved overnight – even several years after the first foldables hit the market, the prices are still fairly high.
Other than that, there was the usual contingent of “I don’t want a foldable” voters. For some that means any foldable, though we don’t think that people looking at a large horizontal foldable will buy a small flip foldable as an alternative.
Those aside, few think that there is a better horizontal foldable in their market right now. OnePlus (and, let’s be honest, Oppo) deserve kudos for the impressive hardware that they built. And OxygenOS 13.2 with the new foldable-centric features managed to impress, even coming from the foldable version of One UI that Samsung has been polishing for years.