Apple is rumored to be planning to acquire two companies in the AI space, according to a report from The Information. Specifically, these Apple AI acquisition rumors focus on Mistral AI and Perplexity. Moreover, this suggests Apple recognizes just how far behind it has fallen in the AI race.
Mistral AI offers open source and more powerful language models compared to the competition. Meanwhile, Perplexity has an AI-powered search engine. Additionally, its new Comet AI-powered browser could be useful if Apple wants to integrate its features into Safari. Therefore, it makes sense that Apple wants to buy not one, but two AI companies.
Furthermore, it also makes sense that Apple wants to buy AI companies instead of building its own. So far, its own efforts have been disappointing. In fact, Apple Intelligence has received terrible reviews and continues to lag behind competitors. Previously, we’ve seen reports that Apple’s Siri AI overhaul could ditch in-house tech entirely.
This puts Apple very far behind the competition. Consequently, as the focus shifts more towards AI, Apple cannot afford to take its time. However, these Apple AI acquisition rumors also reveal the company’s internal struggles. Services chief Eddy Cue reportedly advocates for these deals. Meanwhile, software chief Craig Federighi remains cautious about major acquisitions.
The rumored acquisitions would represent a significant departure from Apple’s usual strategy. Typically, the company prefers smaller deals rather than billion-dollar purchases. Nevertheless, Apple has increased its AI investments recently as Tim Cook acknowledged the company needs to accelerate its AI roadmap.
Ultimately, these Apple AI acquisition rumors underscore Apple’s recognition that it cannot win the AI race alone. Instead, buying established players like Mistral and Perplexity might be its fastest path to relevance.
The post Apple’s desperate AI acquisition rumors reveal how far behind it really is appeared first on Phandroid.
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Mistral AI offers open source and more powerful language models compared to the competition. Meanwhile, Perplexity has an AI-powered search engine. Additionally, its new Comet AI-powered browser could be useful if Apple wants to integrate its features into Safari. Therefore, it makes sense that Apple wants to buy not one, but two AI companies.
Furthermore, it also makes sense that Apple wants to buy AI companies instead of building its own. So far, its own efforts have been disappointing. In fact, Apple Intelligence has received terrible reviews and continues to lag behind competitors. Previously, we’ve seen reports that Apple’s Siri AI overhaul could ditch in-house tech entirely.
This puts Apple very far behind the competition. Consequently, as the focus shifts more towards AI, Apple cannot afford to take its time. However, these Apple AI acquisition rumors also reveal the company’s internal struggles. Services chief Eddy Cue reportedly advocates for these deals. Meanwhile, software chief Craig Federighi remains cautious about major acquisitions.
The rumored acquisitions would represent a significant departure from Apple’s usual strategy. Typically, the company prefers smaller deals rather than billion-dollar purchases. Nevertheless, Apple has increased its AI investments recently as Tim Cook acknowledged the company needs to accelerate its AI roadmap.
Ultimately, these Apple AI acquisition rumors underscore Apple’s recognition that it cannot win the AI race alone. Instead, buying established players like Mistral and Perplexity might be its fastest path to relevance.
The post Apple’s desperate AI acquisition rumors reveal how far behind it really is appeared first on Phandroid.
More...